[News] NVIDIA Unveils Personal AI Computers with MediaTek Co-Developed Chip at CES; Secures Toyota Deal

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In addition to the RTX 50 series, NVIDIA has introduced more novelties at CES 2025. Dressed himself in an extra shiny leather jacket, NVIDIA CEO Jensen Huang showcased a compact personal AI supercomputer called Project DIGITS, powered by the company’s GB10 Grace Blackwell Superchip. Notably, according to NVIDIA’s press release, the chip was co-developed with Taiwanese IC design giant MediaTek.

Moreover, a Reuters report notes that NVIDIA has also made breakthroughs in automobile technologies, as Japanese automaker Toyota is anticipated to use NVIDIA’s Orin chips and system for advanced driver assistance in various models.

(Photo credit: NVIDIA)

Project DIGITS: A Compact Personal AI Supercomputer

NVIDIA’s Project DIGITS, powered by the GB10 Superchip, is a personal AI supercomputer that provides AI researchers, data scientists and students worldwide with access to the power of the NVIDIA Grace Blackwell platform.

According to NVIDIA, the GB10 Superchip enables Project DIGITS to deliver powerful performance using only a standard electrical outlet. With the supercomputer, developers can run up to 200-billion-parameter large language models to supercharge AI innovation.

As per TechCrunch, the GB10, developed with MediaTek, combines an NVIDIA Blackwell GPU and a 20-core NVIDIA Grace CPU. Inside Project DIGITS, these chips are connected to 128GB of memory and up to 4TB of flash storage.

However, the gadget may cost buyers a fortune. According to the U.S. AI giant, Project DIGITS will be available in May through NVIDIA and select partners, with prices starting at USD 3,000.

Secures Deal with Top Automakers Led by Toyota

On the other hand, Jensen Huang also projected robust growth in the automobile sector, saying that automotive hardware and software revenue will reach USD 5 billion by fiscal 2026, up from an expected USD 4 billion in 2025, as per Reuters.

And NVIDIA is showing good progress in the market as a new comer. The TechCrunch report notes that Toyota revealed at CES that its next-generation vehicles will feature automated driving powered by NVIDIA’s Drive AGX Orin supercomputer and DriveOS safety system. Toyota has used NVIDIA’s cloud-based systems since 2019 for autonomous vehicle development, the report adds.

In addition, NVIDIA announced in its press release that the company teams up with Aurora and Continental to deploy driverless trucks at scale, powered by NVIDIA DRIVE. NVIDIA’s accelerated compute running DriveOS will be integrated into the Aurora Driver, an SAE level 4 autonomous-driving system that Continental plans to mass-manufacture in 2027.

(Photo credit: NVIDIA)

Other mobility companies adopting NVIDIA DRIVE AGX for their next-generation advanced driver-assistance systems and autonomous vehicle roadmaps include BYD, JLR, Li Auto, Lucid, Mercedes-Benz, NIO, Xiaomi, ZEEKR, and many more, according to NVIDIA.

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(Photo credit: NVIDIA)