Research Reports

Research Reports

Ultrabook Concept to Spur PC Upgrades in 2H12, May Spark Next Corporate Refresh

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Last Modified

2012-03-20

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Update Frequency

Aperiodically

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Format

PDF


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Overview

In June 2011, Intel’s Executive Vice President Sean Maloney introduced the chipmaker’s new Ultrabook concept at the annual Computex tradeshow in Taipei, revealing the chipmaker’s future plans for notebook product design. Intel asserted that Ultrabooks would bring about a new user experience with features such as “Always On, Always Connected” (AOAC), thin and light form factor, over 10 hours of battery life, ample performance, etc...