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LEDinside: As LED Lighting Penetration Surges, Dominant Players to Maintain Market Share


2014-11-10 Optical Semiconductors editor

Nov 10, 2014 – LED components have been successfully introduced in light source products, according to the new report “2015 Global Lighting Market Outlook” by LEDinside, a division of the Taiwan-based market intelligence firm TrendForce. As the commercial lighting market expands, lighting tubes have become the most in-demand product with light bulbs second. Additionally, in the luminaire market, demand for ceiling lights high, but mostly in the home.

In the LED bulb market, dominant players will retain their positions in 2015, said Joanne Wu, an assistant research manager at LEDinside. Meanwhile traditional brand lighting manufacturers will focus on strengthening their brand image to improve their prospects of selling bulb products in the B2C market. That will benefit the quality of products in the B2B market, she added. But prospects are daunting for small brands, who lack strong distribution channels or their own niche market segments. “They have two choices: to become OEMs or to exit the market,” Wu said.

According to LEDinside’s forecast of the top 20 LED lighting manufacturers by revenue, in 2014 the top 5 lighting brands will be Philips, Panasonic, Toshiba, GE and Osram. Cree, meanwhile, is an upstart. “Cree is aggressively promoting its bulb and lamp products. We predict it will be among the top six LED lighting brands by revenue,” Wu said. A number of trends that began in 2013 will continue to shape the industry through 2015, Wu said. Those trends include the development of the LED lighting product business, which is essential for traditional or new LED lighting manufacturers as well as a push to boost profits. “Branded manufacturers have grown in terms of revenue, but that has not always resulted in high profits,” Wu said. “Manufacturers are profit driven. They will employ great efforts to increase their profits as LED lighting becomes increasingly commonplace in the professional lighting market.”

 

Topic 1: 2015 LED Market For Lighting Application and LED Lighting Market Outlook

LED Market For Lighting Application

  • Executive Summaries
  • LED Lighting Still at High Growth Phase in 2014-2018
  • Standard & Mid Power LEDs Become Mainstream in Lighting Market
  • 2835 and 3030 LEDs Most Price Competitive in Standard- and Mid-Power LED Market
  • 2835

    • 2835 LED: 0.2-0.5W LED Has Relatively High C/P Ratio
    • Chinese Package Manufacturers Raise 2835 Strength Through Standardization and Domestic Production
    • 2835 LED Price and Power Distribution Graph
  • 3030

    • New 3030 LED with EMC Leadframe Released on the Market, Value High Luminous Efficacy
    • 3030 LED with EMC Leadframe Raises LED Power and Reduces LED Usage Volume
    • 3030 LED with Ceramic Substrate Released by EU / US Companies to Emphasize Better Thermal Dissipation Features
    • 3030 LED Price and Power Distribution Graph
  • COB

    • LED Manufacturers Speed Up COB Product Development
    • LED Manufacturers Speed Up COB Developments, Upholds Optimistic Outlook for Chinese Market
    • COB LED Price and Power Distribution Graph
  • Different LED Luminaires Corresponding LED Components

 

Global LED Lighting Market Trend

  • Executive Summaries
  • European Lighting Market Trends
    High Utility Prices, Maturing Lighting Culture, Formation of Standards—Spur LED Lighting Market Developments
  • North American Lighting Market Trend
    The Promotion of Energy Star and DLC Standards Have Led to Strong Growths in the Commercial and Residential Lighting Market
  • North America Lighting Market Trend
    Benefited From Subsidies, Manufacturers are Actively Acquiring Energy Star Certification. OEMs Are Actively Developing U.S. Development Strategies
  • Japanese Lighting Market Trend
    Residential and Commercial Lighting Market Increasingly Mature, and Shifting Towards Industrial and Outdoor Lighting Markets
  • Chinese Lighting Market Trend
    Too Many Suppliers, Complicated Distribution Channels


Global LED Lighting Market Trend

  • Projected Lighting Business Opportunities in Emerging Markets
  • Global LED Lighting Penetration Rate Generally Increasing
  • Global LED Lighting Market Scale By Region
  • 2013-2015 Global LED Lighting Market Scale By Region
  • 2013-2015 Global LED Lighting Market Scale By Product
  • 2014 Global LED Lighting Market Scale- Region v.s. Product
  • 2014 Global LED Lighting Market Scale- Region v.s. Product


Lighting Manufacturer Strategies

  • Global Lighting Market- Too Many Manufacturers in the Market, Fragmented Market Shares

    • 2013 Revenue Ranking and Estimated 2014 Revenue Ranking
  • Global LED Lighting Market- Lighting Manufacturers LED Strategies Will Determine the Market Share

    • 2013 Revenue Ranking and Estimated 2014 Revenue Ranking
  • 2014 Lighting Manufacturer Strategies
  • European Lighting Manufacturers Strategies –
    Traditional Manufacturers Aggressively Raise LED Professional Lighting Business

    • Philips
    • Osram
    • Fagerhult
  • North American Lighting Manufacturers Strategies –
    Brand Vendors, Emerging Lighting Manufacturers, and Package Manufacturers To Grab Larger Market Share

    • GE
    • Cree
    • Feit Electric
  • Japan’s Lighting Manufacturer Strategies –
    Sufficiently Raise LED Lighting Penetration
  • Japanese Lighting Market Share By Application

    • Panasonic
    • Toshiba
    • Iris Ohyama
    •  Endo
  • Chinese Lighting Manufacturer Strategies –
    Brand Vendors and OEMs Quickly Enhanced LED Lighting Penetration Rate; Package Manufacturers Entered into the Lighting Market and Consolidated Market Channels

    • Opple
    • Yankon
    • Ocean’s King
    • MLS

 

Topic 2 Backlight Market


Smartphone Market Trend
Trend 1: Bigger Smartphones and High PPI
Trend 2: Flash LED Shifts From Niche to Highly Competitive Market
Trend 3: Phablet Market Emerges
Trend 4: iPhone Leads Market Trends
Trend 5: Smart Wearable Device


List of Smartphone Technologies

Technology 1: Flash LED Designs
Technology 2: Ambient Light Sensor
Technology 3: Universal Remote Control


Tablet Market Trend

Trend 1: Slow Tablet Market Growth Momentum
Trend 2: Tablet Resolution Increased Entirely Driven By Apple


TV Market Trend

Trend 1: Direct-type LED TV Becomes Mainstream Product on the Market
Trend 2: Centralize TV Backlight LED Specification
Trend 3: Edge-type LED TV Technology Will Still Be Seen in Thin TV Models in the Future
Trend 4: Rise of 4K2K TV Becomes New Growth Momentum for LED Usage in TV Backlight Market
Trend 5: The Rise of Chinese Package Manufacturers
Trend 6: More Energy Efficient LED TV to Acquire Energy Efficient Subsidies
Trend 7: Smart TV
Trend 8: High Color Gamut
Trend 9: LED Backlit Curved TV
 

Appendix Mainstream LED TV Specs and LED Roadmap
Mainstream product specs
LED Roadmap


If you would like to know more details , please contact:
Joanne Wu   
 +886-2-7702-6888 ext. 972 joannewu@trendforce.com

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