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Apple’s Vision Pro, which went on sale in the United States in February this year, is reportedly gearing up for sales outside the US to test the waters! China, Japan, South Korea, Germany, and France are among the nations expected to join this wave of availability.
According to reports from the CTEE and Bloomberg, Apple has flown retail employees from various countries to its headquarter in Cupertino, California for training. The training program, started last week, lasted four days and focused on teaching staff how to demonstrate Vision Pros to customers. Participants in the training came from Germany, France, Australia, Japan, South Korea, Singapore, and China.
Though Apple has not disclosed the actual debut date or the countries where the Vision Pro will be launched outside the US, in March, a report by MacRumors suggested that code within VisionOS might hint the potential sequence of international sales for the Vision Pro.
Apple has added 12 new languages to the Vision Pro’s virtual keyboard and auto-correction features, including English versions for five regions (Australia, Canada, Japan, Singapore, and the UK), French for two regions (France and Canada), German (Germany), as well as Japanese, Korean, Traditional Cantonese, and Simplified Chinese, which indicates that nine countries, including China, Japan, and Korea, may be among the first markets Vision Pro could potentially make its debut.
According to a January estimate by TrendForce, if initial sales are strong, Vision Pro shipments could reach between 500–600 thousand units in 2024.
Apple’s Vision Pro features a Micro OLED display, currently exclusively supplied through a process that uses TSMC’s CMOS backplanes in combination with Sony’s deposition process.
(Photo credit: Apple)
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Samsung’s planned launch of its budget model version for the upcoming Galaxy Z Fold 6 foldable phone may be cancelled, according to information obtained by South Korea’s media outlet TheElec.
According to sources cited by TheElec, component suppliers to Samsung, which were gearing up for mass production of parts for these foldable devices, indicated that they have not received orders for the budget model Fold 6.
Initially, the South Korean tech giant had planned to unveil three foldable phones this summer: the Galaxy Z Fold 6, the Galaxy Z Flip 6, and an affordable version of the Fold 6.
The Fold 6 features a digitizer layer on the screen to support the S-Pen stylus, but the budget model was intended to be thinner and omit this feature.
It is reported that Samsung, after conducting a durability test of 200,000 folds for the budget model, with water and dust resistance functions added, has founded out that the product turned out not to be thinner than its Chinese rival Huawei’s equivalent, thus lacking significant differentiating points from these rival products.
Huawei’s Mate X3 and X5, launched last year, were both around 11.08mm thick, according to information obtained on Huawei’s website. Samsung’s Galaxy Z Fold 5 was 13.4mm thick, while Xiaomi’s Mix Fold 3 was 10.9mm thick.
According to analysis from TrendForce, global shipments of foldable phones reached 15.9 million units in 2023, marking a 25% YoY increase and accounting for approximately 1.4% of the overall smartphone market. In 2024, shipments are expected to rise to about 17.7 million units, growing by 11% and slightly increasing the market share to 1.5%. However, this growth rate remains below market expectations, with the segment’s share predicted to exceed 2% only by 2025.
Trendforce points out that the slowdown in the growth of foldable phones could be attributed to two main factors: Firstly, consumer retention is low due to frequent maintenance issues faced by first-time foldable phone users, leading to a lack of confidence in the product. As a result, users may opt for high-end flagship smartphones when considering replacements. Secondly, the current price points of foldable phones have yet to reach the sweet spot for consumers, making it challenging to meet sales targets based solely on pricing.
(Photo credit: Samsung)
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Industry sources cited by a report from Economic Daily News have indicated that Apple is accelerating the development of its foldable device, moving up the expected launch from 2026 to 2025. Apple has reportedly placed orders for flexible panels from Samsung, with plans for the foldable device to debut with the iPad before expanding to the iPhone.
Moreover, the smartphone market leader is said to have already secured a supply of flexible panels from Samsung in the first half of this year, hinting at its determination to enter the foldable market.
Hinges are expected to be the most crucial and newly added component for Apple’s foldable device, experiencing a surge in demand. Shin Zu Shing, Taiwanese supplier for foldable smartphone hinges, having cooperated with Apple in the field for many years, stands to benefit greatly.
In addition, other Taiwanese Apple supply chain partners, including Foxconn, Largan Precision, and Pegatron, are anticipated to benefit similarly as with existing iPad and iPhone production. The aforementioned Apple suppliers typically refrain from commenting on individual customer and order dynamics.
A report from SamMobile also indicated that, Apple may have signed a contract with Samsung Display (SDC) for the supply of foldable displays. It is estimated in the same report that limited supplies will begin in 2025, ramping up to mass production in 2026. By 2027, the supply is expected to reach 65 million units, increasing to 100 million units in 2028.
Additionally, the ordered display sizes are larger than those of existing iPhones, indicating that the display components procured by Apple from Samsung will be used in new foldable device products.
Industry sources cited in the report from Economic Daily News believe that Apple’s first foldable device will be unveiled by the end of 2025 or early 2026, targeting the ultra-high-end market segment. It is expected to come in two sizes: 7.9 inches and 8.3 inches, competing against foldable devices from Samsung and Huawei.
According to the analysis released by TrendForce in the second half of last year, Apple’s development in the folding field still requires time. Apple’s foray into foldables has been tepid, to say the least.
TrendForce reports that global shipments of foldable phones reached 15.9 million units in 2023, marking a 25% YoY increase and accounting for approximately 1.4% of the overall smartphone market. In 2024, shipments are expected to rise to about 17.7 million units, growing by 11% and slightly increasing the market share to 1.5%. However, this growth rate remains below market expectations, with the segment’s share predicted to exceed 2% only by 2025.
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(Photo credit: Apple)
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According to a report from Korean media The Korea Economic Daily, Samsung Electronics Co. is planning to apply its 3nm process chips to its Galaxy series smartphones and smartwatches, posing a challenge to rivals Apple and TSMC.
The report cited industry sources on May 13th, stating that Samsung’s second-generation 3nm production line in South Korea is set to commence operations in the latter half of this year (2024). The first product to be manufactured on this line will reportedly be the application processor (AP) for the upcoming Galaxy Watch7, tentatively named “Exynos W1000,” which is expected to be unveiled in July.
As per the same report citing sources, the Exynos W1000 is set to utilize the semiconductor industry’s most advanced second-generation 3nm process, with computing performance and power efficiency expected to increase by over 20%. In comparison, the Apple Watch Series 9 utilizes a 5nm application processor.
On another note, industry sources cited by the same report revealed that Samsung’s next-generation flagship smartphone, the Galaxy S25, scheduled for an early 2025 release, will also feature the 3nm Exynos W1000 application processor. Samsung aims to unveil this technology ahead of the Paris Summer Olympics opening on July 26th, with a “Galaxy Unpacked” event scheduled for July 10th in Paris.
The mobile processor industry has entered the 3nm battleground. Per Wccftech’s previous report, it is rumored that TSMC’s N3E process is also used for producing products like the A18 Pro chip scheduled to be used in iPhone 16 Pro, the upcoming Qualcomm Snapdragon 8 Gen 4, and the MediaTek Dimensity 9400, among other major clients’ products.
Meanwhile, as per a report from another South Korean media outlet TheElec, Siyoung Choi, the President of Samsung’s Foundry Business, predicted during the annual shareholders’ meeting on March 20th that the second-generation 3nm process is expected to begin production in the latter half of this year, while production for the 2nm process is slated for next year.
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(Photo credit: Samsung)
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“The Dawn of Generative AI Has Come!” This new chapter in the course of human technological evolution was first introduced by NVIDIA’s founder, Jensen Huang. Qualcomm’s CEO, Cristiano Amon, also shares this optimism regarding generative AI. Amon believes this technology is rapidly evolving and being adopted for applications such as mobile devices. It is expected to have the potential to radically transform the landscape of the smartphone industry. Similarly, Intel has declared the arrival of the “AI PC” era, signaling a major shift in computing-related technologies and applications.
COMPUTEX 2024, the global showcase of AIoT and startup innovations, will run from June 4th to June 7th. This year’s theme, ‘Connecting AI’, aligns perfectly with the article’s focus on the transformative power of Generative AI and Taiwan’s pivotal role in driving innovation across industries.
This year, AI is transitioning from cloud computing to on-premise computing. Various “AI PCs” and “AI smartphones” are being introduced to the market, offering a wide range of selections. The current year of 2024 is even being referred to as the “Year of AI PC,” with brands such as Asus, Acer, Dell, Lenovo, and LG actively releasing new products to capture market share. With the rapid rise of AI PCs and AI smartphones, revolutionary changes are expected to occur in workplaces and people’s daily lives. Furthermore, the PC and smartphone industries are also expected to be reinvigorated with new sources of demand.
An AI PC refers to a laptop (notebook) computer capable of performing on-device AI computations. Its main difference from regular office or business laptops lies in its CPU, which includes an additional neural processing unit (NPU). Examples of AI CPUs include Intel’s Core Ultra series and AMD’s Ryzen 8040 series. Additionally, AI PCs come with more DRAM to meet the demands of AI computations, thereby supporting related applications like those involving machine learning.
Microsoft’s role is crucial in this context, as the company has introduced a conversational AI assistant called “Copilot” that aims to seamlessly integrate itself into various tasks, such as working on Microsoft Office documents, video calls, web browsing, and other forms of collaborative activities. With Copilot, it is now possible to add a direct shortcut button for AI on the keyboard, allowing PC users to experience a holistic collaborative relationship with AI.
In the future, various computer functions will continue to be optimized with AI. Moreover, barriers that existed for services such as ChatGPT, which still require an internet connection, are expected to disappear. Hence, AI-based apps on PCs could one day be run offline. Such a capability is also one of the most eagerly awaited features among PC users this year.
Surging Development of LLMs Worldwide Has Led to a Massive Increase in AI Server Shipments
AI-enabled applications are not limited to PCs and smartphones. For example, an increasing number of cloud companies have started providing services that leverage AI in various domains, including passenger cars, household appliances, home security devices, wearable devices, headphones, cameras, speakers, TVs, etc. These services often involve processing voice commands and answering questions using technologies like ChatGPT. Going forward, AI-enabled applications will become ubiquitous in people’s daily lives.
Not to be overlooked is the fact that, as countries and multinational enterprises continue to develop their large language models (LLMs), the demand for AI servers will increase and thus promote overall market growth. Furthermore, edge AI servers are expected to become a major growth contributor in the future as well. Small-sized businesses are more likely to use LLMs that are more modest in scale for various applications. Therefore, they are more likely to consider adopting lower-priced AI chips that also offer excellent cost-to-performance ratios.
TrendForce projects that shipments of AI servers, including models equipped with GPUs, FPGAs, and ASICs, will reach 1.655 million units in 2024, marking a growth of 40.2% compared with the 2023 figure. Furthermore, the share of AI servers in the overall server shipments for 2024 is projected to surpass 12%.
Regarding the development of AI chips in the current year of 2024, the focus is on the competition among the B100, MI300, and Gaudi series respectively released by NVIDIA, AMD, and Intel. Apart from these chips, another significant highlight of this year is the emergence of in-house designed chips or ASICs from cloud service providers.
In addition to AI chips, the development of AI on PCs and smartphones is certainly another major driving force behind the technology sector in 2024. In the market for CPUs used in AI PCs, Intel’s Core Ultra series and AMD’s Ryzen 8000G series are expected to make a notable impact. The Snapdragon X Elite from Qualcomm has also garnered significant attention as it could potentially alter the competitive landscape in the near future.
Turning to the market for SoCs used in AI smartphones, the fierce competition between Qualcomm’s Snapdragon 8 Gen 3 and MediaTek’s Dimensity 9300 series is a key indicator. Another development that warrants attention is the adoption of AI chips in automotive hardware, such as infotainment systems and advanced driver assistance systems. The automotive market is undoubtedly one of the main battlegrounds among chip suppliers this year.
The supply chain in Taiwan has played a crucial role in providing the hardware that supports the advancement of AI-related technologies. When looking at various sections of the AI ecosystem, including chip manufacturing as well as the supply chains for AI servers and AI PCs, Taiwan-based companies have been important contributors.
Taiwan-based Companies in the Supply Chain Stand Ready for the Coming Wave of AI-related Demand
In the upstream of the supply chain, semiconductor foundries and OSAT providers such as TSMC, UMC, and ASE have always been key suppliers. As for ODMs or OEMs, companies including Wistron, Wiwynn, Inventec, Quanta, Gigabyte, Supermicro, and Foxconn Industrial Internet have become major participants in the supply chains for AI servers and AI PCs.
In terms of components, AI servers are notable for having a power supply requirement that is 2-3 times greater than that of general-purpose servers. The power supply units used in AI servers are also required to offer specification and performance upgrades. Turning to AI PCs, they also have higher demands for both computing power and energy consumption. Therefore, advances in the technologies related to power supply units represent a significant indicator this year with respect to the overall development of AI servers and AI PCs. Companies including Delta Electronics, LITE-ON, AcBel Polytech, CWT, and Chicony are expected to make important contributions to the upgrading and provisioning of power supply units.
Also, as computing power increases, heat dissipation has become a pressing concern for hardware manufacturers looking to further enhance their products. The advancements in heat dissipation made by solution providers such as Sunon, Auras, AVC, and FCN during this year will be particularly noteworthy.
Besides the aforementioned companies, Taiwan is also home to numerous suppliers for other key components related to AI PCs. The table below lists notable component providers operating on the island.
With the advent of generative AI, the technology sector is poised for a boom across its various domains. From AI PCs to AI smartphones and a wide range of smart devices, this year’s market for electronics-related technologies is characterized by diversity and innovation. Taiwan’s supply chain plays a vital role in the development of AI PCs and AI servers, including chips, components, and entire computing systems. As competition intensifies in the realm of LLMs and AI chips, this entire market is expected to encounter more challenges and opportunities.
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(Photo credit: Qualcomm)