On the 25th of October, the European Commission announced that, through a sampling method, it has selected three Chinese automakers: BYD, SAIC Motor, and Geely, to initiate an anti-subsidy investigation.

The EU had previously declared its intent to investigate electric vehicles originating from China earlier this month. However, due to the multitude of companies involved, the European Commission resorted to a sampling method to determine the specific targets of this inquiry.

This report was initially revealed by the trade publication “MLex,” which claimed that the EU seeks to establish a fair competitive environment for European electric vehicle manufacturers.

Furthermore, according to the South China Morning Post, despite Tesla shipping more electric cars from China to Europe compared to any other company, it is not among the companies being investigated by the European Union.

Additionally, if the EU’s investigation uncovers “subsidy evidence,” it will result in the calculation of corresponding “average anti-subsidy taxes,” which will apply to all electric vehicles imported from China, including prominent models produced in China such as Volkswagen, Tesla, BMW, and others. The three companies selected through the sampling method mentioned earlier will bear “individual responsibility” based on their respective subsidies.

BYD’s Executive Vice President, Stella Li, recently stated that despite the EU launching an anti-subsidy investigation into Chinese electric vehicles, BYD remains committed to driving strong growth for the company in Europe.

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(Photo credit: BYD)

Under strong government support, South Korean automakers are making remarkable strides in the global automotive market. Hyundai Motor, the largest car manufacturer in South Korea, reported a significant surge in its third-quarter operating profit, doubling year-on-year, primarily fueled by the robust sales of high-profit SUVs and EVs.

According to reports from news outlets such as Yonhap News Agency, Hyundai Motor announced its financial results on October 26, 2023. In the third quarter of 2023, the company witnessed an 8.7% year-on-year increase in revenue, reaching 41 trillion Korean won. Furthermore, the operating profit soared to 3.8 trillion Korean won (approximately 2.8 billion USD), marking a remarkable 146.3% increase compared to the same period last year. These results exceeded market expectations of 3.62 trillion Korean won and set a historic high for the same period.

In the midst of a semiconductor industry downturn, long-standing economic leader Samsung Electronics has faced operational setbacks. In contrast, Hyundai Motor has thrived as South Korean automakers dominate the global automotive market, securing its position as South Korea’s most profitable company for three consecutive quarters and causing a shift in rankings.

In terms of sales volume, Hyundai Motor sold 1.05 million vehicles globally in the third quarter, marking a 2% year-on-year growth. Notably, the company’s focus on expanding its EV product lineup, including the introduction of the IONIQ, resulted in a significant 33.3% increase in global sales of eco-friendly vehicles, reaching 169,000 units.

The luxury brand under Hyundai Motor, Genesis, achieved a 5.1% share of total sales in the third quarter, an increase from 4.9% in the same period last year. SUVs, known for their profitability, accounted for 54.7% of total sales in the third quarter (excluding Genesis), up from 50.6% in the previous year. When including Genesis SUV models, this figure rises to 57.8%.

Amid growing tensions in the Middle East and globally sustained high-interest rates, notable figures like Elon Musk of Tesla and giants like General Motors have warned of potential weak consumer demand for EVs in 2024. Nevertheless, Hyundai Motor’s Vice President, Seo Gang-hyun, has affirmed that the company’s $5 billion investment plan to establish a factory in Georgia is proceeding as planned and is set to commence production in the first half of 2024, six months ahead of the initial schedule.

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• [News] Ford Shifts EV Investment Focus Amidst Fierce Price Competition
• [News] Volkswagen Group Reports Strong 45% Growth in EV Sales for the First Three Quarters of 2023

(Image credit: Hyundai’s Facebook)

In the wake of ongoing labor strikes affecting the U.S. automotive industry, major players are recalibrating their investment plans. Ford announced today that it will temporarily delay its $12 billion investment in electric vehicles, including the construction of its second battery factory in partnership with SK On.

Ford’s Chief Financial Officer, John Lawler, emphasized during the earnings conference that the company is not retreating from the electric vehicle sector. However, he and CEO Jim Farley acknowledge that as electric vehicle sales increase, consumers’ price elasticity decreases. Most consumers are reluctant to pay higher prices for electric vehicles, resulting in pricing pressures that compress profit margins and hinder the growth of Ford’s electric vehicle business.

Ford’s financial reports for the third quarter of 2023 revealed revenue of $1.8 billion in its electric vehicle division, with total sales of 48,000 pure electric vehicles, marking the best sales performance in over a year and a half. However, the company also reported record losses, highlighting the challenges of scaling production without achieving profitability.

In response to these challenges, Ford is shifting its electric vehicle strategy away from feature-centric development to prioritize cost efficiency. “Tesla actually gave us a huge gift with the laser focus on cost and scaling the Model Y,” said Ford CEO Jim Farley. With Tesla setting an industry standard, Ford’s forthcoming second and third-generation electric vehicles will build upon this foundation.

Under this cost-driven approach, Ford is reviewing its electric vehicle investment portfolio to better align with market demand. This includes scaling back production lines for certain models, suspending the joint battery factory project with SK On in Kentucky, and adjusting other electric vehicle-related investments totaling up to $12 billion.

(Image credit: Ford’s Facebook)

Volkswagen Group has reported its sales for the first three quarters of 2023, and the EV segment is showing remarkable growth, with a 45% increase compared to the same period last year. The group has sold 531,500 pure electric vehicles during this time, marking a significant step toward its transition to a zero-carbon, all-electric future.

The global share of EV sales for Volkswagen Group has grown to 7.9%, reaching 9% in the third quarter. If this trend continues, the annual share of pure electric vehicles is expected to fall within the range of 8% to 10% this year, with a stable 10% or more expected next year.

Europe remains the stronghold for Volkswagen’s electric vehicles, with a 61% growth compared to last year, selling a total of 341,000 EVs. In the US market, there has been a 74% growth, with 50,000 pure electric vehicles sold, while the Chinese market has seen a modest 4% growth, with sales totaling 117,000.

However, similar to Tesla, Volkswagen faces challenges with declining profitability despite increasing delivery numbers, primarily due to intense price competition. The operating profit has decreased by 7%, accumulating €16.2 billion, which means that despite an 8% growth in overall vehicle deliveries (regardless of the powertrain), with 6.8 million vehicles sold, profitability has remained nearly unchanged.

Volkswagen’s primary focus for the future is to continuously optimize cost control, emphasize its system adjustment plan, and develop cross-brand collaborative strategies to improve profitability margins.

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(Photo credit: Volkswagen)

In the wake of a semiconductor shortage, Chinese automakers have veered onto the path of self-developed chips over the past two years. Recently, Changan Automobile, in collaboration with the Chongqing High-Tech Industrial Development Zone and the Intelligent Manufacturing Industrial Research Institute, established Chongqing Xinlian Integrated Circuit Co., Ltd. This venture, boasting a considerable registered capital of 8.7 billion yuan, signifies a substantial investment from Chongqing’s state-owned entities and major automobile manufacturers. It is dedicated to advanced production of 12-inch large-scale integrated circuits.

Changan is not alone in this endeavor; companies like Geely, GAC, BAIC, BYD, and others have embarked on self-development plans or have chosen to enter the chip manufacturing domain through partnerships. Emerging forces in the automotive industry like XPeng, NIO, and Li Auto are also opting for self-developed chips.

The Rise of Self-Developed Chips

Tesla stands as the pioneering automaker in developing its self-driving chips. Industry insiders suggest that their decision was fueled by the inadequacy of chip suppliers like NVIDIA and the ample funds generated from Tesla’s surging sales. Their approach has been widely recognized by the market, prompting others to explore this direction.

In the realm of self-developed chips, different car manufacturers adopt diverse strategies. Companies like Tesla, XPeng, and NIO, renowned for their self-developed algorithms, focus on high-performance chips.

An industry source emphasized that car manufacturers prefer to stress full-stack self-development, but off-the-shelf chips cannot fully leverage the advantages of self-developed algorithms. Thus, powerful companies opt for customized chips to align with their proprietary algorithms. This underscores the need for automakers to possess robust capabilities in autonomous driving software and algorithms.

Notably, NIO has assembled a 300-member chip team, focusing on self-driving and LiDAR chips. XPeng’s chip team is developing high-computing power self-driving chips similar to Tesla’s FSD chip. Furthermore, Li Auto expanded its chip team and collaborated with Sanan Optoelectronics to establish a power semiconductor production line in Suzhou.

In contrast, traditional domestic auto manufacturers often commence their self-developed chip ventures with power semiconductors due to their higher onboard usage and relatively lower development complexity. Several carmakers have partnered with chip companies for mass production collaborations. Horizon Robotics, for instance, has signed mass production agreements with mainstream auto manufacturers like BYD, Great Wall, Li Auto, and Changan.

(Photo credit: Changan Automobile)