Insights
As smartphones have entered a mature phase, the pace of innovation has slowed down. Additionally, the hardware and software of smartphones have reached a certain level, leading to longer lifespans and indirectly causing longer replacement cycles. On the other hand, to boost sales, brands and retailers have opened up old-for-new exchange programs, which has helped stabilize the growing market for second-hand and refurbished phones. Furthermore, the recent global economic downturn and consumer spending constraints have further driven the growth of this market.
The second-hand and refurbished phone market has been gradually strengthening, even eroding the performance of the new smartphone market. According to MediaTek, a major mobile chipmaker, the total volume of the iPhone second-hand and refurbished market is estimated to be around 50 million to 100 million units annually.
TrendForce estimates that the sales volume of this second-hand and refurbished market will be between 150 million to 200 million units this year, accounting for approximately 10-15% of the overall handset sales.
Looking ahead to 2024, due to the global economic situation not being overly optimistic, as well as the increased demand for smartphones in emerging regions, the market is expected to continue to contribute to growth. We estimate that the second-hand and refurbished market will reach a sales performance of over 200 million units in 2024.
On the other hand, the second-hand and refurbished market is still mainly dominated by high-end phones from Apple and non-Apple brands with higher resale value. Among them, Apple accounts for about 50% of the market, followed by Samsung.