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According to a report from TechNews, Samsung is expanding its use of Qualcomm’s Snapdragon processors in its Galaxy flagship phones, while its own Exynos processors are primarily utilized in mid- to low-end smartphones, tablets, and home appliances.
However, Exynos processors may no longer be used even in home appliances, as Samsung is reported considering installing Qualcomm’s processors in these devices, according to the report from SEDaily.
The report from SEDaily pointed out that since Samsung needs to install expensive Qualcomm processors in the Galaxy S25 series of smartphones set to launch in 2025, it plans to actively use Qualcomm products in home appliances to achieve related cost efficiencies.
The report indicated that, according to Yoo Mi-young, Vice President and Head of the Software Development Team in the Digital Appliances (DA) Division, Samsung is currently developing new products aimed at launching home appliances that utilize large-scale language models, or edge computing, in 2025. Additionally, Samsung is working on its own low-power, high-performance neural network processing unit chip.
Furthermore, the report noted that the home appliance most affected will be the refrigerator, as the latest Samsung refrigerators feature AI that can identify ingredients and recommend recipes. To support this AI function, powerful processors will be needed.
According to the report, Samsung has been developing Exynos 2500 series processors in the past. However, due to performance and yield issues, sources indicate that Samsung’s Galaxy S25/S25+/Ultra and other mobile phones will use Qualcomm Snapdragon 8 Elite processor.
The report indicated that the price of the Snapdragon 8 Elite processor is approximately twice that of the Exynos. Therefore, Samsung is reportedly planning to actively incorporate Qualcomm chips into home appliances to help share costs, which also aligns with the trend toward smart home devices.
According to the report, the price of the latest Qualcomm Snapdragon processor has increased by 20%, so Samsung’s cost burden has also increased significantly. With the trend toward smart home appliances, actively expanding the use of Qualcomm chips in these products is expected to help reduce Qualcomm’s mobile AP purchase prices.
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(Photo credit: Samsung)
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According to a report from South Korean media outlet HankYung, Samsung plans to unveil its next-generation flagship Galaxy S25 series in January 2025, including the Galaxy S25, Galaxy S25+, and the top-tier Galaxy S25 Ultra.
Contrary to earlier rumors of a dual-processor strategy which offers different versions with either Exynos 2500 or Snapdragon 8 Gen 4, Samsung is reportedly equipping the entire S25 series with Qualcomm’s new Snapdragon 8 Gen 4 processor.
The report highlights that this shift is driven by Apple’s upcoming iPhone 16, which is being promoted as the first AI-centric smartphone, placing Samsung at a pivotal moment in the competition for AI smartphone leadership.
Given that the Snapdragon 8 Gen 4 boasts over a 30% improvement in AI performance compared to its predecessor and slightly outperforms the Exynos 2500, Samsung has opted to play it safe by adopting the latest Snapdragon chip, ensuring the S25 series to maximize its AI capabilities.
Previous rumors had also suggested that Samsung considered implementing a three-way strategy for its 2025 S25 series, which would have included MediaTek’s Dimensity chipset alongside Qualcomm’s Snapdragon.
As per a report from SamMobile, Samsung’s strategy to include multiple chipset suppliers was intended to prevent over-reliance on Qualcomm, which could limit their ability to negotiate lower prices.
However, a previous report by SamMobile points out that, since MediaTek’s Dimensity chips have traditionally only been used in Samsung’s mid-to-low-end devices, integrating them into the premium S series would have presented a significant challenge in terms of market acceptance.
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According to a report from Wccftech, Huawei’s Kirin 9100 processor is scheduled to be unveiled later this year, rumored to be manufactured using SMIC’s 5nm process. Its performance is reported to surpass that of the Qualcomm Snapdragon 8 Gen 2, and it will be featured in the entire Mate 70 series of smartphones.
The same report cited industry sources, suggesting that SMIC has successfully produced 5nm chips using DUV lithography instead of EUV, which is typically required for 5nm production. The high cost and low yield of DUV make it a challenging feat for most manufacturers. Fortunately, this breakthrough could help Huawei narrow the performance gap in its processors.
Reportedly, the Kirin 9100 is rumored to outperform the Snapdragon 8 Gen 2 overall and offer interface smoothness comparable to the Snapdragon 8 Gen 3. Huawei’s software optimization is anticipated to contribute significantly, as the company plans to launch HarmonyOS NEXT this year, completely moving away from the Google Android framework.
The report notd that switching to HarmonyOS NEXT has advantages, including memory usage that is three times more efficient than Android, and stringent resource consumption management. The new system can also be installed on older Huawei smartphones with previous-generation Kirin processors. Thanks to the 5nm process, the Kirin 9100 will also have improved energy efficiency. However, the actual performance will need to be verified once Huawei releases more detailed information.
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MediaTek and Qualcomm’s new wave of 5G flagship smartphone chip competition will begin in the fourth quarter. MediaTek is launching the “Dimensity 9400” to directly compete with Qualcomm’s “Snapdragon 8 Gen 4.” According to a report from Economic Daily News, both major manufacturers are using TSMC’s 3nm process to produce their new chips, which have recently entered the production phase.
Alongside this, NVIDIA, AMD, and Apple are also actively seeking TSMC’s 3nm capacity, resulting in TSMC securing another order and seeing a surge in its advanced process business.
It is understood that the queue for TSMC’s 3nm process capacity has extended all the way to 2026. To ensure the smooth launch of the Dimensity 9400, MediaTek has already started production at TSMC to secure sufficient supply capacity. The 3nm process is currently the most advanced node technology. Previously, TSMC mentioned that its 3nm process capacity will triple this year, but it still remains in short supply.
At the beginning of this year, MediaTek CEO Rick Tsai announced that the Dimensity 9400 would be unveiled in the fourth quarter. He stated that its performance would far exceed that of the current flagship chip, the Dimensity 9300, and that it would represent another significant peak in their technology.
MediaTek’s current flagship Dimensity 9300/9300+ chips are built using TSMC’s 4nm process. Reportedly, it is expected that with the support of TSMC’s 3nm process, the performance of the Dimensity 9400 will be further enhanced, making it a powerful tool for MediaTek to capture the market.
Although Qualcomm has not yet announced the launch schedule and details of its next-generation flagship chip, the Snapdragon 8 Gen 4, the same report believed that this chip will also be produced using TSMC’s 3nm process and will be launched in the fourth quarter, with upgraded performance.
Ming-Chi Kuo, renowned Apple analyst, previously reported that the Snapdragon 8 Gen 4 will be produced using TSMC’s N3E process, and its price may be 25% to 30% higher than the current Snapdragon 8 Gen 3, with each chip priced at $220 to $240.
In the second half of the year, numerous AI products will be launched in the consumer market. Per industry sources cited in an earlier report from Commercial Times, besides Qualcomm’s Snapdragon 8 Gen 4 and MediaTek’s Dimensity 9400, Apple’s A18 and M4 series are also said to be built using TSMC’s N3 family. Moreover, Google’s Tensor G5 may compete in the market as well.
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According to a report from South Korean media outlet The Financial News, MediaTek, Taiwan’s largest smartphone IC designer, has the opportunity to enter Samsung’s Galaxy S25 supply chain as one of the main chip suppliers for the next generation flagship smartphone. Samsung’s S series smartphones have traditionally adopted a “dual-track” strategy, using both in-house Exynos chips and Qualcomm’s Snapdragon. MediaTek, on the other hand, has declined to comment on this matter.
Samsung’s Galaxy Tab S10 is said to be equipped with MediaTek’s Dimensity 9300+ application processor, marking the first instance of MediaTek’s AP being adopted by Samsung’s flagship tablet, according to a report by the Korean media outlet The Chosun Daily.
The latest report by the Financial News further highlights that MediaTek’s APs have primarily been used in Samsung’s mid-to-low-end smartphones. The decision to use MediaTek’s AP in the Galaxy Tab S10 series, instead of Qualcomm’s or Samsung’s own APs, is a significant shift for Samsung.
The report indicates that Samsung’s Galaxy S25 smartphones will not only use Qualcomm’s Snapdragon 8 Gen 4 chips and Samsung’s own Exynos 2500 chips but may also use MediaTek’s Dimensity chips in some regions. It is speculated that the chip in discussion is the yet-to-be-announced Dimensity 9400. If true, the S25 could be available in versions with Exynos 2500, Snapdragon 8 Gen 4, and Dimensity 9400 chips.
The report cites sources, suggesting that this rumor is not entirely without merit, as Qualcomm’s Snapdragon 8 Gen 4 chip is expected to be 30% more expensive than its predecessor. Currently, the Snapdragon 8 Gen 3 chip is rumored to cost around $190-200 per unit, while the 8 Gen 4 could be priced at $260. Samsung’s consideration of incorporating MediaTek chips, or at least using this possibility as leverage in price negotiations with Qualcomm, is plausible.
Qualcomm has been releasing new flagship mobile chips annually and designing custom versions for Samsung’s high-end phones. For instance, the current Samsung S24 series, including the S24 Ultra and some regional versions of the S24 Plus and S24, use Qualcomm’s tailored Snapdragon 8 Gen 3 chip, designed specifically for Galaxy phones and featuring advanced AI capabilities.
It is worth noting that there is a close collaborative relationship between Samsung and Qualcomm. Some of Qualcomm’s chip manufacturing orders are handled by Samsung’s foundry division, while some of Samsung’s mobile chips use Qualcomm’s main processors. If MediaTek succeeds in integrating its Dimensity 9400 into Samsung’s smartphone supply chain, it would be a significant milestone for MediaTek.
The report from The Chosun Daily also highlighted that from Samsung’s perspective, choosing Dimensity to reduce costs and diversify the supply chain is a sensible decision.
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(Photo credit: MediaTek)