TrendForce


2021-07-12

Annual Notebook Shipment Likely to Break Records in 2021 at 236 Million Units, with Chromebook Demand Slowing Down in 2H21, Says TrendForce

While the stay-at-home economy generated high demand for notebook computers from distance learning and WFH applications last year, global notebook shipment for 2020 underwent a nearly 26% YoY increase, which represented a significant departure from the cyclical 3% YoY increase/decrease that had historically taken place each year, according to TrendForce’s latest investigations. The uptrend in notebook demand is expected to persist in 2021, during which notebook shipment will likely reach 236 million units, a 15% YoY increase. In particular, thanks to the surging demand for education notebooks, Chromebooks will become the primary growth driver in the notebook market. Regarding the shipment performance of various brands, Samsung and Apple will register the highest growths, with the former having Chromebooks account for nearly 50% of its total notebook shipment this year and the latter continuing to release MacBooks equipped with the M1 chip.

Chromebooks have been accounting for an increasingly high share in the notebook market in recent years, and Chromebook shipment is expected to reach a historical peak this year at 47 million units, a staggering 50% YoY growth. The vast majority (70%) of global Chromebook demand comes from the US, while Japan takes second place with 10%. However, the US education notebook market is gradually saturated with Chromebooks, and the general public has also been returning to physical workplaces and classrooms following the lifting of domestic restrictions. In addition, the Japanese GIGA School program, which equips student with computers and internet access, has notably slowed down its notebook procurement. The global demand for education notebooks will therefore slightly lose momentum in 2H21.

Regarding notebook brands, as Chromebooks occupy a relatively large allocation of notebook shipment by Acer and Samsung, the two companies are likely to bear the brunt of the education market’s downturn. TrendForce therefore believes that the Chromebook market’s growth going forward will mainly depend on regions outside the US as well as non-education applications.

Global demand for notebooks will decelerate in 2H21, with the bulk of the slowdown taking place in 4Q21

It should be pointed out that certain recent rumors claim that the demand for notebooks will decline in 2H21. This decline can be primarily attributed to the fact that notebook brands are increasingly finding Chromebooks’ low margins to be unprofitable, while 11.6-inch panels, which are used in 70% of all Chromebooks, have also skyrocketed in price, and certain semiconductor components are in shortage. In light of these factors, brands are starting to lower the share of Chromebooks in their overall notebook production for 2H21. TrendForce expects consumer demand in Europe and the US to gradually weaken in 3Q21. However, low inventory levels in the channel markets will still generate some upward momentum propelling the notebook market. Hence, quarterly notebook shipment in 3Q21 is expected to remain unchanged compared to 2Q21.

Furthermore, the pandemic has gradually been brought under control in Europe and the US due to increased vaccinations. Therefore, the slowdown of demand in the overall notebook market and in education sector bids will not come into force until 4Q21, during which notebook shipment is expected to reach 58 million units, a 3% QoQ decrease. At the same time, the fact that notebook manufacturers overbooked certain components, which subsequently resulted in additional inventory, will likely have implications in 4Q21 as well. Going forward, although notebook demand will likely slow in 2022, the normalization of the hybrid-work model as well as the recovering demand for business notebooks will provide some upward momentum for annual notebook shipment next year, which will reach 220 million units, a minor downward correction of 6% YoY.

For more information on reports and market data from TrendForce’s Department of Display Research, please click here, or email Ms. Vivie Liu from the Sales Department at vivieliu@trendforce.com

2021-07-08

With a forecasted double-digit decline in Chromebook shipment next year, is 2021’s stay-at-home peak over for the notebook market?

Although the stay-at-home economy has persisted through 2021, governments in Europe and the US are starting to lift restrictions in light of increased vaccinations. As such, it remains to be seen whether notebook computers will continue to experience strong demand and whether global notebook shipment will change accordingly.

TrendForce indicates that the YoY changes in annual notebook shipment for 2015-2019 remained within 3%, and about 160-165 million units were shipped each year during this period. However, as WFH and distance education became the norm due to the COVID-19 pandemic’s emergence in 2020, demand for notebooks has risen accordingly; global notebook shipment for 2021 is expected to reach 237 million units, a 15% YoY increase.

Nonetheless, TrendForce also believes that the easing of restrictions in Europe and the US in 2H21 will somewhat weaken the pandemic-generated demand for notebooks. While global notebook shipment for 2022 is expected to reach 222 million units, Chromebooks in particular will likely experience a double-digit decline. Shipments of other product categories, namely, business notebooks or consumer notebooks, are expected to decline by nearly 5%.

Chromebooks have been occupying an increasing share of the overall notebook market, from 11% in 2019 to 15% in 2020 and 20% in 2021. Volume-wise, the upward trajectory of Chromebooks has been nothing short of impressive. Chromebook shipment for 2020 reached 31.17 million units, a staggering 87% YoY increase. This momentum is expected to continue into 2021, during which annual Chromebook shipment will likely reach 46.87 million units, thereby becoming an indispensable driver of the global notebook market’s growth.

The US market accounts for the bulk(about 70%)of global Chromebook demand this year. That is why the near saturation of the US education notebook market and the impending return to physical locations for work and study after restrictions have been eased will lead to a slowdown of global education notebook demand.

At the same time, there will likely be a corresponding decline in demand for notebooks used in WFH applications, including business and consumer notebooks. TrendForce, therefore, believes that demand in the notebook market will peak in 2021 and slightly taper off in 2022.

(Cover image source: Lenovo StoryHub

2021-07-07

For Importation of US Semiconductor Equipment into China, Slow Progress Is Good Progress

The inclusion of certain Chinese semiconductor companies on the US Commerce Department’s Entity List in the past few years has created repercussions throughout industries and markets, with the semiconductor industry coming under heavy scrutiny by both China and the US. After SMIC was hit with a string of sanctions last year, including the EAR and the NS-CCMC List, recent rumors of further US actions on China are now once again making the rounds on social media platforms.

In particular, there have been rumors saying that the US has prohibited TSMC and UMC from importing 28nm process technology equipment into China for their fabs there. Conversely, some industry insiders from China point out that, although the US did not impose such prohibition, the export approval process for the aforementioned equipment has been conspicuously lengthy.

In reality, the Department of Commerce has levied procurement restrictions on SMIC specifically, while foundries unspecified on the Entity List have not been explicitly barred from importing semiconductor equipment for use in their China-based fabs. Although some are noting that the approval processes for semiconductor equipment exported to fabs located in China have been unusually lengthy recently, these processes are not specifically aimed at equipment for the 28nm process technology.

Instead, they apply to all semiconductor equipment exported from the US to China. It should also be noted that the approval processes for some exported equipment are currently progressing well, and foundries have already taken the extended lead times into account, according to TrendForce’s latest investigations. Hence, the lengthy approval processes have not been observed to have any negative impact on the semiconductor industry at the moment.

(Cover image source: ASML

2021-07-01

Malaysia’s Indefinite Extension of MCO 3.0 Expected to Obstruct MLCC Supply, Particularly for High-End MLCC, Says TrendForce

The indefinite extension of Malaysia’s MCO (movement control order) 3.0 has posed severe challenges for the global MLCC market, according to TrendForce’s latest investigations. The high-end MLCC segment, in particular, is expected to suffer the most severe shortage, and products that feature high-end MLCC, such as smartphones, notebooks, networking products, server, and 5G base station components, will likely experience a corresponding impact as well. With the imminent arrival of the traditional peak season for electronic products, ODMs may need to defer their whole-unit shipments due to potential delays in some MLCC shipments.

TrendForce indicates that some Japanese companies (MLCC suppliers Taiyo Yuden, crystal suppliers NDK and Epson, and electrolytic capacitor supplier Panasonic), as well as Taiwanese companies (R-Chip supplier Walsin Technology, etc.) have had their Malaysia-based manufacturing operations and lead times disrupted as a result of the latest MCO 3.0 extension. Notably, Taiyo Yuden was able to partially resume its Malaysian fab operations on June 14 and activate about 60% of its work force in accordance with domestic regulations, thereby gradually ramping up its domestic capacity utilization rate to 80%. However, given the extension of MCO 3.0 through July, Taiyo Yuden will unlikely be able to raise its production capacity any further.

According to TrendForce’s latest findings, most MLCC suppliers currently carry a healthy level of about 60 days’ worth of low-end and mid-range MLCC inventory as of June, although Japanese suppliers are still carrying less than 30 days’ worth of high-end MLCC inventory. In view of the persistent MCO 3.0 restrictions in Malaysia, MLCC suppliers with Japan-based manufacturing operations, such as Murata, Kyocera, and Samsung, are expected to benefit from client orders redirected from suppliers whose operations are primarily based in Malaysia.

Japanese suppliers are scrambling to ramp up capacity utilization rates in response to influx of orders from ODMs in 3Q21

With regards to various end products, Murata, Taiyo Yuden, and Kyocera, all of which are major suppliers of MLCC for iPhone and MacBook Pro, will see peak demand from 3Q21 to 4Q21 due to Apple’s upcoming release of new products in 3Q21. It should be pointed out that the MLCC used in Apple devices features specifications that are compatible with many notebooks, servers, and networking products from other manufacturers. Given Taiyo Yuden’s inability to raise its capacity utilization rates in July, ODMs are expected to aggressively compete for this particular type of MLCC in 3Q21.

On the other hand, demand for servers is expected to undergo a steady growth in 3Q21. Hence, not only are ODMs closely monitoring the supply of various ICs, but the extended restrictions in Malaysia has also hindered the supply of certain passive components, such as SP-Caps, Tan caps (tantalum capacitors), and high-end MLCC. To mitigate potential risks of their ODM clients redirecting orders for the aforementioned components elsewhere, Murata and Kyocera have now been placing a top priority on expanding their production capacities to meet client demand.

Finally, the overall demand for other IT products such as Chromebooks will likely experience a slowdown in 4Q21 as increased vaccinations in Europe and the US lead to a gradual easing of border restrictions. In addition, ODMs currently carry a relatively high level of low-end and mid-range MLCC inventory on average. As a result, low-end MLCC suppliers, such as Yageo, Walsin, and Samsung, will likely face pressure from certain clients lowering their orders for low-end MLCC.

For more information on reports and market data from TrendForce’s Department of Semiconductor Research, please click here, or email Ms. Latte Chung from the Sales Department at lattechung@trendforce.com

2021-07-01

With Advanced Packaging Market Share Now Over 40%, Who Is the Global Leader in Technological Competence and Human Capital?

The rise of such products as automotive, industrial, telecom, and networking chips in recent years has resulted in continued advancements in packaging and testing technologies, and the market revenue of these technologies has seen a corresponding rise as well. Demand for advanced packaging has been relatively strong thanks to high demand for 5G smartphones, consumer electronics, and high-performance processors.

In particular, the mainstream development of advanced packaging and testing is currently concentrated on three major fields: HPC chip packaging(2.5D/3D), FOPLP(fan out panel level packaging), and SiP(system in package). Some of the other factors driving forward the technological development of advanced packaging also include improvements in end product functions, advancements in transistor gate sizes, reduction in advanced packaging L/S, and migration of chip interconnect technology from micro-bumping to hybrid bond.

According to TrendForce’s investigations, the advanced packaging market last year reached a revenue of US$31.037 billion in 2020(which was a 13% increase YoY)and accounted for 45.8% of the total packaging market. At the moment, most packaging and testing companies have successively entered the advanced packaging market, with Flip Chip applications accounting for the majority of applications across smartphone AP, WiFi chips, entry-level processors, and high-end PMICs. Flip Chip applications make up more than 80% of the total advanced packaging revenue.

In spite of continued growth, advanced packaging will unlikely overtake traditional packaging in terms of market share within 5-10 years

In spite of the multitude of companies that are eager to enter the advanced packaging industry, not all of them possess the technological competence to progress in R&D, thus making acquisition the fastest path to advanced packaging success. With regards to technological competence, foundries and IDMs are the likeliest candidates to enter the industry, as they already possess ample experience in chip development.

At the moment, TSMC, Intel, and Samsung are the most well-equipped to do so, respectively. With regards to outsourced operations, Taiwanese companies such as ASE, SPIL, and PTI lead the industry in terms of packaging technologies, while U.S.-based Amkor is able to compete for neck-and-neck with ASE. Although these aforementioned companies are not specialists in chip fabrication, they have an extremely strong grasp of the downstream assembly ecosystem, hence their superiority in advanced packaging.

On the other hand, thanks to China’s Big Fund, the trinity of Chinese packaging and testing operators(JCET, TFME, and Hua Tian)were able to acquire major global players, including STATS ChipPac, AMD-SUZ, and Malaysia-based Unisem, respectively, during the 2014-2019 period.

Hence, not only have the Chinese trio been able to raise their market shares and rankings in the global packaging and testing market, but they have also been able to acquire certain competencies in advanced packaging technologies.

The current market would seem to suggest that advanced packaging has been gradually cannibalizing the market share of traditional packaging. However, as applications including home appliances and automotive electronics still require traditional packaging, TrendForce believes that only after 5-10 years will advanced packaging overtake traditional packaging in terms of market share.

(Cover image source: TSMC

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