Source to China Times, as India continues to solidify its position in the global mobile phone manufacturing supply chain, industry analysts predict significant shifts in production dynamics. Apple, for instance, is expected to move 25% of its production to India by 2025, in addition to Chinese brands like Xiaomi, OPPO, and vivo, which have already established manufacturing operations in the country. This trend has led to a scenario where India has substantially reduced its reliance on importing mobile phones from China, posing a substantial challenge to Chinese smartphone manufacturers and potentially resulting in the loss of annual orders for up to 180 million devices.

TrendForce believes that while Apple has such plans in place, the actual execution and achievement of these goals may face challenges.

The typical process of an iPhone involves design work at Apple’s headquarters in the United States, the use of main chips from American chip manufacturers and foundry services from TSMC, key components supplied by companies in Japan and South Korea, and the provision of remaining parts by Chinese manufacturers. The final assembly takes place at Foxconn’s factory in Zhengzhou, China, before the phones are air-shipped to destinations worldwide.

Since September of the previous year, an increasing number of consumers have noticed the label “Assembled in India” on the packaging of their iPhone 14 devices. This indicates that a growing proportion of Apple’s phones are being produced in India. Apple’s plan to shift 25% of its production to India by 2025 aligns with this trend.

Meanwhile, Chinese smartphone manufacturers such as Xiaomi, OPPO, and vivo are also actively manufacturing in India, and Samsung currently produces all of its flagship phones in the country. These developments are reshaping the landscape of mobile phone trade between China and India. In 2014, China exported a staggering 180 million phones to India annually. However, as India’s mobile manufacturing ecosystem matures, its reliance on importing complete phones from China has dwindled.

Data from the Cellular Operators Association of India (COAI) reveals that, following Indian Prime Minister Modi’s “Make in India” push in 2015, India’s share of globally manufactured phones surged to 11%, surpassing Vietnam and making it the second-largest mobile phone manufacturing country after China. Additionally, statistics show that from 2014 to 2022, India’s cumulative mobile phone production exceeded 2 billion units, with a CAGR growth rate of 23%. (Image credit: Apple)

(Source: https://www.chinatimes.com/newspapers/20231004000745-260309?chdtv)

Source to media China Times, after an extensive promotional campaign, Huawei’s Mate 60 smartphone, which has regained attention in mainland China’s media and online platforms, has finally secured the second position in the Chinese domestic smartphone market for the 36th week (4^th~10^th, Sep.), with a 17% market share. It is just a 0.2% difference from the top-ranked Honor smartphone. Supply chain sources estimate that by the 37th week (11^th~17^th, Sep.), Huawei could potentially claim the top spot in market share.

According to reports from “Mydrivers,” Huawei’s smartphone sales have been improving lately, thanks to media and online promotion of the Mate 60. Data from authoritative market research organizations in the supply chain indicates that in week 36 (4^th~10^th, Sep.), Huawei achieved a 17% market share in smartphone sales, securing the second position in the Chinese smartphone market.

The report notes that although Huawei is ranked second, this achievement in market share comes amidst “well-known significant pressures.” Moreover, it trails only 0.2% behind the top-ranked Honor (17.2%). Supply chain insiders anticipate that by week 37 (11^th~17^th, Sep.), Huawei is poised to claim the top spot in market share, a remarkable feat considering the significant pressures facing the company.

The report highlights that Huawei’s current sales situation is characterized by a shortage of the entire Mate 60 lineup. Supply chain sources reveal that orders for the Mate 60 Pro have increased to 15-17 million units. Information from distributors indicates that Huawei began comprehensive sales of the Mate 60 Pro in physical stores starting from September 10th.

Analysts had previously expressed optimism about Huawei’s return to the high-end smartphone market in mainland China. The previous Mate50 series achieved sales of approximately 5 million units, and it is expected that the Mate 60 series could surpass 6 million units.

According to TrendForce research on the ranking of 2Q23 smartphone production, in China, Transsion (including TECNO, Infinix, and itel) eclipsed Vivo to secure the fifth spot for the first time ever. TrendFroce reveals that Transsion’s high production output benefited from a trifecta of inventory replenishment, new product launches, and its entry into mid-to-high-end markets. Demonstrating robust production performance since March, the company’s growth trajectory is poised to extend its momentum into Q3. Meanwhile, Vivo (including Vivo and iQoo) is treading cautiously amid a sluggish global economy, which is evident in its conservative production plan: Vivo churned out 23 million units in Q2—a modest quarterly increase of 15%—and as a result, slipped to sixth place in global rankings.

Xiaomi (including Xiaomi, Redmi, and POCO) is reveling in a bountiful Q2, posting production numbers of around 35 million units—a staggering seasonal uptick of 32.1%. This boom can be attributed to a strategic depletion of channel inventory coupled with the allure of new product launches. However, Xiaomi’s channel inventory still runs high, setting the stage for a Q3 that is likely to mirror its Q2 performance. On the other side of the spectrum, Oppo (including Oppo, Real, and OnePlus) also had a fruitful Q2. The brand primarily rode the wave of rebounding demand in Southeast Asia and other regions, amassing approximately 33.6 million units and marking a seasonal leap of 25.4%. With seasonal demands on the horizon, Oppo’s Q3 production is poised for an estimated growth of 10~15%, primarily targeting markets in China, South Asia, Southeast Asia, and Latin America, hot on Xiaomi’s heels.

Currently, the top-ranking Honor smartphone is also a Chinese smartphone manufacturer. Originally launched as a sub-brand under Huawei’s product line series in September 2011, it began independent operations on December 16, 2013. Towards the end of 2020, Honor separated from Huawei, and there were multiple rumors about Honor’s independent listing preparations, which the company denied. (Image credit: Huawei)

(Source: https://www.chinatimes.com/realtimenews/20230921005374-260409?chdtv)

On September 13th, Huawei and Xiaomi announced a global patent cross-licensing agreement that covers communication technologies, including 5G.

Huawei stated, “We are pleased to have reached this licensing agreement with Xiaomi. This agreement once again underscores the industry’s recognition of Huawei’s contributions in the field of communication standards and allows us to enhance our future research investment in mobile communication technologies.”

Xiaomi expressed, “We are delighted to have entered into a patent cross-licensing agreement with Huawei, which fully demonstrates the mutual recognition and respect for each other’s intellectual property rights. Xiaomi will continue to uphold its values regarding intellectual property, respecting intellectual property rights, seeking win-win, and building a long-term sustainable intellectual property partnership to promote technology for the benefit of a broader audience.”

Previously, on August 25th, Huawei and Ericsson announced a long-term global patent cross-licensing agreement, covering essential patents related to a wide range of standards, including 3/4/5G cellular technologies within the framework of standards organizations such as 3GPP, ITU, IEEE, IETF, and others. This agreement includes both communication network infrastructure and terminal device sales. According to the agreement, both parties license each other to use their respective standard patent technologies worldwide.

In addition to Xiaomi and Ericsson, Huawei has signed nearly 200 bilateral licensing agreements, and over 350 companies have obtained Huawei patent licenses.

According to official data, as of the end of 2022, Huawei holds over 120,000 valid authorized patents worldwide, with a significant presence in China, Europe, the Americas, Asia-Pacific, the Middle East, and Africa. Huawei holds over 40,000 patents in both China and Europe, as well as more than 22,000 patents in the United States.

(Photo credit: Xiaomi)

According to a report in the Shanghai Securities News, Xiaomi’s automobile production facility in Tongzhou, China has entered the final stages of production testing and debugging. Xiaomi Group’s Chairman, Lei Jun, has recently led the senior executives of Xiaomi’s automotive division in conducting summer road tests in Xinjiang to expedite the commencement of mass production for their new vehicles once they secure the necessary approvals.

The entire facility encompasses six workshops, including die casting, stamping, body assembly, painting, final assembly, and battery assembly. In the casting workshop, the signage for “Xiaomi Super Die Casting” has been displayed, indicating the possibility that Xiaomi’s automotive division may adopt advanced integrated die-casting technology similar to Tesla’s Shanghai Gigafactory.

As previously disclosed, Xiaomi’s automotive subsidiary, with a registered capital of 10 billion RMB, is headquartered in Beijing Economic and Technological Development Area, with Lei Jun as its legal representative. According to Lei Jun’s plan, Xiaomi’s first vehicle will be positioned in the mid-to-high-end segment and is expected to enter mass production in the first half of 2024. As of the end of 2022, Xiaomi’s automotive research and development team has grown to over 2,300 personnel, with more than 700 patent applications and over 360 authorized patents. The production of their first vehicle has been moved up to Q1 2024, with a strategic goal of achieving a top-five global automotive ranking within 15 to 20 years.

(Photo credit: Xiaomi)

According to Taiwan media, UDN, an insider close to Xiaomi’s automotive venture, Xiaomi’s car project is currently in the trial production phase, which has been underway for less than a month. Currently, Xiaomi is producing approximately 50 prototype cars per week.

As reported by Interface News, trial production is one of the most crucial steps before mass production. It allows for testing the smooth operation of production line equipment, process integration, worker proficiency, and comprehensive product quality checks. If issues arise during the testing of the prototypes, they will be investigated and production lines will be fine-tuned accordingly. Conversely, if the prototypes perform well in testing, it demonstrates that the production lines are generally qualified for large-scale production.

A senior figure in the automotive industry stated that the trial production phase for a new car model typically takes around four months, with full production capacity being reached in six months to a year. However, these timelines may vary based on sales demand and production line adjustments.

Reuters reported that Xiaomi’s electric car production application has already received approval from China’s government, with the next step awaiting relevant approvals from the Ministry of Industry and Information Technology (MIIT).

Insiders suggest that Xiaomi’s car project is expected to receive MIIT approval in the next two months, with the latest approval likely to be granted by year-end. Once approved, Xiaomi can commence mass production.

Currently, Xiaomi’s car factory in Beijing’s Yizhuang district is actively recruiting workers on a large scale, aiming to hire around 100 employees. The average salary is between 6,000 and 7,000 Chinese yuan per month, with an 8-hour workday and weekends off, allowing for flexible start dates.

A recruitment service provider for Xiaomi’s car factory revealed that the hiring criteria for permanent employees are stringent. Candidates without relevant experience have a slim chance of success, and even workers with previous experience at companies like Mercedes-Benz or Tesla may be eliminated due to insufficient interview preparation. The majority of positions have an age limit of under 28, with a minimum educational requirement of completing a vocational school or higher. Exceptional candidates may have some flexibility in these requirements.

The same supplier also mentioned that this recruitment phase is just the initial preparation for Xiaomi’s car project. Towards the end of the year or early next year, Xiaomi’s car factory will undergo a much larger-scale recruitment effort. During that time, the working hours and rest schedule at Xiaomi’s car factory may see corresponding adjustments.

Xiaomi Group’s President recently stated during a Q2 financial report meeting that Xiaomi’s automotive venture has just completed its summer testing, and progress has been exceptionally smooth. Xiaomi’s goal of commencing mass production in the first half of 2024 remains unchanged. As of now, the automotive project is progressing exceptionally well, surpassing initial expectations and plans.

(Source: https://money.udn.com/money/story/5603/7421576)