Trends in the display industry are heavily influenced by the developments in the consumer electronics markets, and this is seen in the rapid growth of the OLED panel market due to the rising demand from smartphone and TV brands. In its recent analyses of the panel market by technology, WitsView, a division of TrendForce, finds that the market share of OLED in the small size bracket continues to grow at the expense of LCD’s market share. Furthermore, WitsView anticipates OLED’s representation in the smartphone market will increase substantially following the release of iPhone X. With Apple expected to support this display technology in the future, the percentage of OLED models in the total annual smartphone shipments worldwide is projected to climb from 28% this year to 33% in 2018.
DRAMeXchange, a division of TrendForce, forecasts that the global DRAM supply for 2018 will show an annual bit growth of just 19.6%, which is another low in recent years. The global top three major DRAM suppliers – Samsung, SK Hynix and Micron – are now in the midst of their capacity planning for 2018. DRAMeXchange points out that all three suppliers tend to be conservative with regard to next year’s capital outlays. They have opted to slow down their capacity expansions and technology migrations so that they can keep next year’s prices at the same high level as during this year’s second half. Doing so will also help them to sustain a strong profit margin.