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WitsView , a division of TrendForce , has it in its latest report that shipments of TV brands worldwide came to 49.87 million units for 1Q19, a QoQ slide of 24.6% and a YoY bump of 0.5%. One may discover from the brand shipment rankings that first and second place are still the domain of Korean brands, while China brands fill up third to sixth, evidently proving themselves a force to be reckoned with in their ambitions to aggressively raise market share by leveraging their cost advantage.
According to investigations by global market research institute, TrendForce, despite the sudden orders in the first quarter, recovery was not as up to strength compared with the same period a year ago, due to customers' declining desire to replace smartphones. The global smartphone production volume for 1Q19 totaled 311 million units, showing a YoY decrease of 9%. The outlook for 2Q19 indicates that smartphone demand will stabilize, and the traditional busy season for stock-up activities will arrive in the latter half of the second quarter. Thus the global smartphone production volume in 2Q19 is forecasted to register no significant YoY change over 2018, holding steady at the level of 350 million units. TrendForce further forecasts that the global production volume in 2019 will contract by 3.7% from 2018 to around 1.4 billion units.
May 10 th sees the US-China trade dispute escalating yet again as the US continues to hike tariffs on US$200 billion worth of Chinese imports, going from 10% to 25%. TrendForce points out that TVs , monitors, notebooks and other display products were not among the US$250 billion worth of goods hit by the 25% tariffs, thus the current impact on panels and the display industry remains to be fairly limited.
TrendForce, a global market research institute, revealed in its latest notebook shipment report that although CPUs continued their trend of undersupply in 1Q19, it didn't cause too big of an impact on the notebook market as a whole. Global notebook shipments for the first quarter came up to 36.97 million units, a miniscule 0.8% decline compared to the same quarter last year, which registered 37.27 million units.
According to research by DRAMeXchange , a division of TrendForce , the NAND flash industry this year is clearly exhibiting signs of oversupply, and SSD suppliers have gotten themselves into a price war, causing SSD prices for PC OEMs to take a dive. Average contract prices for 512GB and 1TB SSDs have a chance to plunge below US$0.1 per GB by the end of this year, hitting an all-time low. This change will cause 512GB SSDs to replace their 128GB counterparts and become market mainstream, second only to 256GB SSDs. We may also look forward to PCIe SSDs achieving 50% market penetration, since PCIe SSDs and SATA SSDS are nearly identical in price.
