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Looks and Materials Are Vital for Apple Watch’s Success in the Luxury Market, TrendForce Finds

11 March 2015

Apple Watch has been revealed as scheduled and its price varies according to models, ranging from US$350 to around US$10,000. Though Apple does not offer anything revolutionarily function-wise, the company is confident that product designs and quality of materials alone will propel their smartwatches into the luxury market.

China’s Sapphire Industry Picks Up as Apple Watch Hits the Market, TrendForce Reports

9 March 2015

At the long-awaited “Spring Forward” media event hosted by Apple on March 9, all eyes will be on the reveal of the Apple Watch, which will have a watch cover made of sapphire glass. By incorporating this material into its newest products, Apple has provided an unprecedented, game-changing opportunity for China’s sapphire industry. LEDinside, a division of TrendForce, anticipates sapphire market demand will multiply once these smart watches hit the market.

Xiaomi and Huawei Verging on Samsung as Chinese Smartphone Brands Grew Greatly in Image and Visibility, TrendForce Reports

9 February 2015

According to TrendForce, the shipments of Chinese brand smartphones reached a new high in 2014 with a total shipment of 453 million units, which translated to an annual growth of 54.8% and accounted for nearly 40% of the worldwide shipments. The formidable rise of Chinese brands was an important development of the year.

Major Korean Brands Retained Their Top Positions in the Busy 2014 LCD-TV Markets, Reports TrendForce

5 February 2015

LCD TV shipments in 2014 were above expectations with a total of 215 million units shipped and an annual growth of 5.4%, according to WitsView, a division of TrendForce. WitsView’s Research Manager KK Chang listed several factors behind the bustling LCD TV market in 2014.

2014 Marks the First Annual Shipments Decline for Tablets as Lenovo Knocked Off Amazon to Become Number Three

3 February 2015

According to TrendForce’s latest report, the tablet industry has entered its maturity as the worldwide tablets shipments in 2014 totaled 192 million units, a 2.2% decline compared with the previous year. Besides market saturation, tablets still do not have a strong productive role in everyday lives of consumers and are susceptible to substitution. As a result, the tablet market did not have a noticeable replacement demand and additional growth was limited.


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