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TrendForce: Xiaomi Squeezes past HTC to Become Fifth Most Used Smartphone Brand in China

3 October 2013

According to the latest market survey conducted by AVANTI, a research division of TrendForce, both Samsung and Apple remain the most used smartphone brands among Chinese consumers. Xiaomi has notably managed to rise past HTC this time around, and is currently at fifth place. TrendForce believes Xiaomi’s smartphone sales will greatly affect China's domestic smartphone industry, and will exert the most impact on smartphone manufacturers such as Lenovo and ZTE, which produce similarly priced products.

TrendForce:iPhone Loses Ground in China Market, Second Tier Smartphone Market to be Dominated by Chinese Brands

16 August 2013

According to the most recent survey conducted by AVANTI, a research division of TrendForce, the iPhone now leads Samsung in the "brand recognition" category by only 1%.

TrendForce:2Q13 Smartphone Shipment Grows 6.6%, Chinese Branded Smartphones Dominate Mid-End Market Sectors

23 July 2013

According to the recent data compiled by TrendForce, the smartphone shipment for the entire Q2 arrived at 221 million units, which is up 6.6% from Q1 and a 31.4% increase from the same period a year ago. For the entire 2013, the worldwide smartphone shipment is expected to rise by approximately 32% and end at 928 million units.  

TrendForce:HTC to Invade Samsung's China Territory with new HTC One

13 May 2013

AVANTI, a research division of TrendForce, recently conducted a market survey aimed at measuring the Chinese consumers’ enthusiasm for and willingness to purchase the new HTC One.

TrendForce: Samsung’s Galaxy S IV Gains Ample Pre-Launch Momentum, Over Half of China’s iPhone Users Interested in Switching to New Samsung Device

2 May 2013

The "Samsung Galaxy SIV China Market Report" from Avanti, a research division of TrendForce, reveals that Chinese consumers are closely following the Galaxy SIV's development and are highly interested in purchasing the device.


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