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Chinese vendors have been growing at an annual clip of more than 50 percent since entering the smartphone market in 2011. In 2014, they will ship more than 450 million units, a year-on-year increase of 50 percent, comprising 38.6 percent of worldwide smartphone shipments, according to the latest research by TrendForce.
The growth rate of global smartphone shipments slowed to 25.9% in 2014 and is expected to fall to 12.4% in 2015, according to TrendForce. A total of nearly 1.17 billion smartphones were shipped in 2014, while approximately 1.31 billion are predicted to be shipped next year.
Notebook computer shipments will grow 0.6% in 2015 to 174.6 million units, while tablet computer shipments will decline 3.5% to 185.6 million units, according to TrendForce, a Taiwan-based market intelligence firm. Notebook manufacturers largely vied for market share this year by slashing prices, said Caroline Chen, a notebook analyst at TrendForce.
Global notebook shipments reached 45.8 million units in the third quarter, an increase of 7.2% over the quarter ending in June and 4.2% over the same period last year, according to TrendForce. Among the top 7 notebook vendors, shipment growth was an exceptional 8.6%. Despite the strong performance of notebooks in the third quarter, TrendForce is concerned that that momentum will be unsustainable and shipments will decrease 3% to 5% in the fourth quarter.
Global smartphone shipments grew 9.1% to reach 310 million units in the peak-season third quarter, buoyed by the iPhone 6 launch. Apple’s market share expanded 5% on year, the most of any major handset brand. The larger screen of the new iPhone was a decisive factor in Apple’s strong performance, said Avril Wu, an assistant vice president at TrendForce, a Taiwan-based market intelligence firm.
